Family Business With Jerome “JYD” Williams — Legacy. Leadership. Family.
Former NBA star Jerome “Junk Yard Dog” Williams has never stopped hustling. On the court, he inspired fans with heart and hustle — off the court, he’s building a movement that’s changing lives.
Through his new docuseries, Family Business, Jerome gives viewers an inside look at what happens when faith, family, and purpose come together to create something much bigger than basketball.
The show follows Jerome and his family as they travel across the country connecting with students, athletes, and community leaders — turning real conversations into real action.
About the Show: Building a Legacy of Impact
At its core, Family Business is about legacy, love, and loyalty. Each episode dives deep into how Jerome and his family lead by example — teaching lessons on leadership, entrepreneurship, and financial literacy through authentic storytelling.
Produced in partnership with Bryan Burrell and one of its distribution channels id through PlayersTV, the docuseries bridges sports and service, showing how teamwork off the court can change communities on the ground.
Every story shared is rooted in the same mission behind Shooting For Peace — using basketball as a bridge to empower the next generation with tools for education, wellness, and opportunity.
Watch the Family Business Teaser
Before you see the full episode, check out this sneak peek of the movement that’s inspiring youth across America:
Stream the Full Episode
Watch the complete premiere of Family Business now on Shooting For Peace →
👉 Watch the Full Episode Here
Discover how Jerome “JYD” Williams and his family are empowering communities through education, mentorship, and leadership.
And while you’re there, explore the Shooting For Peace App — a free platform offering financial literacy training, career guidance, and mentorship opportunities for students nationwide.
Join the Movement
Family Business isn’t just a show — it’s a message. A reminder that leadership starts with service, that legacy is built through love, and that family remains the foundation of it all.
Follow the journey, support the mission, and get involved:
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Learn more at www.JYDProject.com
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Watch more sports & culture features on Champions Basketball Network
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Stay connected with the producers and partners shaping the story — including Bryan Burrell on LinkedIn
Because the game might end… but the Family Business never does.
Author: Bryan Burrell